As of May 2024, we've renamed the core parts of our product: Short Links are Bitly Links, QR Codes are Bitly Codes, and Link-in-bio pages are Bitly Pages. These changes reflect how the different parts of the Connections Platform work together and the many ways you can use our platform.
Bitly is a versatile platform that gives you all the tools that you need to connect with your audiences and customers, wherever they are. Bitly's Connections Platform includes:
- Bitly Links — industry-leading link management
- Bitly Codes — dynamic QR Codes
- Bitly Pages — customizable, mobile-friendly landing pages
And there's so much more you can do with customizations, integrations, and bulk link management through our API and webhooks.
Different subscription plans, from Free to Enterprise, offer different Bitly features. There's always a plan to fit the needs of your business or brand.
Bitly Links
Bitly's link management lets you harness the power of your links by shortening, sharing, managing, and analyzing links to your content. Billions of links are created every year by our millions of users, from individuals to small businesses to Fortune 500 companies.
Unlike most URL shorteners, Bitly goes beyond shortening links. Depending on your plan, you can:
- brand and customize links
- track real-time click data
- view your top referrers and locations, for each link and for all links in aggregate
- build Bitly into your workflow through custom or existing integrations
When you create links with Bitly, you can see when and where your links are clicked, making it easy to identify valuable touchpoints and meet the needs of your customers and your business.
Bitly Codes
Bitly Codes build on our link management capabilities. When you create a QR Code in Bitly, you get a downloadable, shareable, scannable image that you can use to drive traffic to your best and most relevant content. You can easily track scan engagement data by time and location to get more insights.
Anyone can create QR Codes in Bitly. Depending on your plan, you can also customize your QR Code's colors, upload your own logo to use in your QR Code, and download codes in multiple formats.
Bitly Pages
With Bitly Pages, you can create an engaging, mobile-friendly landing page to showcase or promote your brand, product, or services. A Bitly Page is a perfect way to share content in your social media profiles, promote products or sales, and more.
Creating your landing page is simple and easy, and we provide flexible customization options that you can use to make yours look and feel just like your business or brand.
Bitly Pages come with detailed analytics so that you can monitor performance of your landing pages. You can track clicks and pageviews by location, device type, referrer, and more.
Get started with Bitly
All of our products come with helpful metrics and advanced analytics that let you understand exactly how your audience is engaging with your content. This makes it easy to identify valuable touchpoints and meet the needs of your customers and your business or brand.
Ready to get started with Bitly? Here are some resources to help you: