Each of our subscription plans has a different monthly limit for links, redirects, and API requests. To view your monthly limits, go to the billing and usage page in your account settings.
This page shows the limits included in your plan, as well as your current usage:
The actual limits vary by plan, but the categories are the same:
- Short links: This is the total number of links you can create in Bitly. This includes any QR Codes you create and links for your Bitly Pages and includes bit.ly links as well as all links using your custom domain(s). Note: Redirects count against your total link limit. If you hit your link limit, you'll be unable to shorten new links or redirect links until the start of the next month.
- Custom back-halves: This is the total number of links for which you can customize the back-half.
- Link redirects: This is the total number of links you can redirect. It includes bit.ly links, links that use your custom domain (if you have one), and QR Codes.
- API requests: This Includes your connected apps and integrations that use the API. To learn more about our API, visit our site for developers at dev.bitly.com.
- QR Codes: This is the total number of QR Codes you can create in a month.
To increase your monthly limits, upgrade to a higher subscription plan or, depending on your current plan, you may be able to purchase additional links or redirects.