Bitly strives to proactively prevent bad actors from misusing our platform. Our Trust & Safety team enforces our policies through a combination of internal technologies, third-party vendors who specialize in abuse detection, trusted tech partners, and NGOs.
Our security team is dedicated to ensuring Bitly’s accounts, platform, and links are secure and reliable. All links are encrypted with HTTPS. This is an added layer of security on top of the advanced security settings we already provide to support corporate or government mandated policies.
Finally, there are steps you can take to increase your account security. We recommend employing strong passwords and 2-factor authentication when signing in. Enterprise accounts can also take advantage of single sign-on (SSO) options and advanced user permissions within the platform.