Any time a link leads to a Bitly page that says "Something's wrong here," the link is either invalid or wasn't set up properly. Check with the person who shared this link with you to verify that it was set up and copied correctly.
Bitly links are case-sensitive, so we recommend copying-and-pasting our links rather than typing them directly into your browser.
AI-generated Short Links
In AI-generated text, long URLs are sometimes shortened with the bit.ly domain. Often, these are not real Short Links, meaning they can lead to our error page or to the wrong content. If you're using AI tools to help write copy, be sure to check your links before publishing or printing your text.