This video walks you through how to create clean, trackable short links with Bitly in just a few clicks. You'll learn how to transform any long URL into a professional-looking short link, customize it to match your brand, and track engagement — whether you're sharing on social media, in emails, or on printed materials.
In this video, you'll learn how to:
- Create a short link
- Add a title to keep your links organized
- Customize your back-half for more memorable, branded links
- Use a custom domain in place of the default bit.ly domain (paid plans)
- Generate a QR Code for your link
- Add UTM parameters for campaign tracking in Google Analytics
Learn more about links in the Bitly Links section of our Help Center.