How do I use Bitly with Google's Campaign URL Builder?

Google's Campaign URL Builder is a tool used to construct a URL with campaign/UTM parameters.

Adding parameters like medium, campaign, and source to a URL allows you to track campaigns in traffic tools like Google Analytics.

Google used to have their own link shortener (goo.gl) but no longer supports it. They've added a feature to shorten links through Bitly to make it convenient for everyone.

After you create the URL, you can shorten it using your Bitly account.

1. Go to the Campaign URL Builder.
2. Enter your URL and parameters.
   
3. Click Convert URL to Short Link.
   
4. Enter your Bitly login and click Allow.
   
5. Copy the short link for use in your posts or messaging.