What is an iTunes ID? How do I find it?

The iTunes ID is the unique identifier of an iOS application. It can be found by searching for the app and finding the iTunes store web page for the app.

For the example below, the iTunes ID is 407690035:

https://itunes.apple.com/us/app/hotel-tonight-last-minute/id407690035?mt=8

What is an Apple App ID? How do I find it?

The Apple App ID is a two part string used to identify one or more apps. Specifically, the Apple app ID is your team ID and bundle ID joined with a period, for example: 1A234H7ABC.com.yourdomain.YourApp.

You or your mobile developer can find your team ID in the Apple’s Developer Portal under Organization Profile > Account Summary. When you enter the Member Center on http://developer.apple.com, click you name on the top right and click on “View Account”. You will find your team ID under the Developer Account Summary.

NOTE

• In order to support Universal Links, the Apple App ID will need to be included in your Bitly iOS app configuration. It is used to create an Apple site association file on the custom domain that support Universal Links.

What is a Google Play ID? How do I find it?

The Google Play ID is the unique identifier of an Android application. It can be found by searching for the app and finding the Play store web page for the app.

In the example below, the Google Play ID is com.hoteltonight.android.prod:

https://play.google.com/store/apps/details?id=com.hoteltonight.android.prod&hl=en

What is the SHA-256 Key? How do I find it?

The SHA-256 Key is a string used to identify one or more apps.

You can find the SHA-256 Key by using your .keystroke or .jks release key with the following command:

keytool -list -v -keystore [my-release-key.keystore]

NOTE

• In order to support Android App Links, a SHA-256 Key will need to be included in your Bitly Android app. It is used to create the Digital Asset Links JSON file on the custom domain that will support Android App Links.

What is an Android package name? How do I find it?

The Android package name, also known as the Google Play ID, is the Android equivalent of an iTunes ID, the unique identifier of an application. It can be found by searching for the app and finding the Google Play store web page for the app.

For the example below, the App Store ID is com.hoteltonight.android.prod:

https://play.google.com/store/apps/details?id=com.hoteltonight.android.prod&hl=en