We offer link data by channel and campaign to help you understand your links' performance across paid, earned, and owned channels.
When you view your campaign analytics, you'll see the number of total engagements for the campaign, as well as total engagements for each channel. Click into a channel to learn more about its performance.
And because these are all Bitly links, you can view all of the link-level engagement data you're used to getting, including technology and location data.
To view your campaign analytics:
- Log in to your Bitly account.
- Click Campaigns in the left sidebar.
- Select the campaign you're interested in. You'll see overall data for the campaign, along with a breakdown by channel.
- Click View channel details to learn more about that channel.
- To learn more about a specific link, click View link details. This opens a page with that link's total engagements by day, along with technology and location data.